Greek philosopher Plato once said, “the first and best victory is to conquer self”. It refers to a strength of mind: a win over negative thoughts, a triumph of self-belief and positivity. While Plato wasn’t specifically referring to the clothes on your back, studies have shown that feeling comfortable and stylish in the clothing you wear plays a role in self-confidence.
And new menswear brand Pelota, operating under a ‘Sporting Clothiers’ moniker, has moulded every facet of Plato’s quote into its brand DNA.
Stylish-Comfort
The brand’s premise centres on stylish comfort. The garments – all constructed using organic cotton,