When someone says ‘Scandinavian design’, it doesn’t take much more than a millisecond to bring up the concept in your mind: neutral tones, clean lines, minimal detailing and zero embellishments or superfluous elements. It is streamlined and functional to the core, and those concepts have come to define many of the region’s greatest menswear exports too.
From underwear to outerwear, Denmark to Norway via Sweden, the following brands are some of the best examples of Scandinavian minimalist menswear operating right now.
CDLP
The Swedish brand founded by Christian Larson and Andreas Palm completely changed the game when it slid into the men’s underwear sector in 2016.